Furthermore, internal environmental factors are controllable by its own, while external environment factors are not controllable by the business Additionally, the features of an internal environment directly and regularly affect the firm, but which is the opposite in the case of an external environment Also, various tax policies and government initiatives sometimes hinders the expansion of business in other countries Thus, effective political environment of business influences the growth of business firm (Shaw, 18) Economic factors Economic factors relates to the economic system of the country where the firm has its operationsMajor noneconomic factors with a significant impact on economic growth and social development and which are used in the economical science research These are culture, religion (so, for example, observed countries can be catholic or protestant),
Marketing Environment Macro And Micro Marketing Environment
